$100.00 USD

Powerful Pathways

If you are done should-ing on yourself about your marketing, then it's time to get strategic.

 

So many of us plan our marketing to meet external expectations around where we think we should show up. If you feel like you have to be on Facebook (or any other social media platform) even though you hate it, I'm here to free you of those expectations.

The only thing you have to do is show up consistently, authentically, and meaningfully for your audiences.

Of course, where you show up will definitely impact how much success you have and how much effort it takes to get there.

This course will help you think strategically about how your marketing channels work to serve your audiences, then give you practical tools to help you implement your plan.

You'll get:

  • A new way of thinking about what your marketing can do
  • Clarity about where you should show up 
  • Freedom not to show up on channels you don't like
  • Tools to help you plan your channel strategy 

This course is meant to serve as the follow up to the Social Media Solution. It's definitely not a requirement to get value from this, but it will help you if you're not sure what to do next.

What People Are Saying:

I've attended several similar workshops over the years, this one had true value for both the time and money spent.

Trevor Dayton, Outreach Coordinator, Northampton Recovery Center

I used to do a lot of donor communications in my former life as a nonprofit fundraiser, so going into this work I knew enough to be dangerous. All the terminology was familiar. I'd made personas before. Lindsay breathed new life into these concepts I thought I knew by combining them in the most effective flywheel framework. It's not an exaggeration to say it blew my mind.

Lauren Grattan, Co Founder and Chief Community Officer, Mission Driven Finance

Open Lines is what every nonprofit needs to develop a more effective marketing plan. When there never seems to be enough time or funding to market your organization you need to take advantage of this resource. The techniques and tools the program provides help your marketing efforts run like a perpetual flywheel. Everything you need for successful marketing is provided!

Lorna Moore, President and CEO, Interfaith Housing & Community Services